Unpredictable outcomes come from decisions made with incomplete insight.

Traditional metrics show progress – not risk. Without early visibility into accumulating uncertainty, teams rely on assumptions that are often wrong.

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Introducing Targemetrics

Targemetrics is a metrics-based framework that exposes hidden risks before they affect outcomes.

It helps teams identify critical assumptions early, detect growing uncertainty, and focus where outcomes are truly at risk.

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Services

We Focus On Three Critical Areas To Ensure Product Development Success.

Targeting the Right Market

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Avoid building solutions that don’t work for customers.

Targemetrics clarifies which opportunities are worth pursuing and provides evidence to back up decisions on how best to deliver value to customers.

Hitting Cost and Schedule

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Most overruns are predictable – just not predicted.

Targemetrics shows where cost and schedule risk build, how resource bottlenecks are creating delays, and why stable plans can suddenly unravel.

Driving Sales and Profits

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Post-launch success depends on accurate forecasts.

Targemetrics helps teams align customer value with business outcomes and avoid late-stage and post-launch surprises in demand and profitability.

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Book

Amazon

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The book cover for Paul Streit's book, "Blind Spots: Why Product Development Projects Miss Their Targets."
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Description

Blind Spots explains why many product launches fail due to hidden assumptions and optimism bias, and shows how to avoid these traps.

Reviews

  • 01 - “Blind Spots: Why Product Development Projects Miss Their Targets” is an important, must-read book for any professional involved in project management, product development, product marketing, or product discovery. In a masterful, entertaining narrative, Paul Streit explains how the product development process is transformed by understanding the interdependence of these three disciplines. Blind Spots manages a triple play: it’s a master’s class in product development, a reference book to keep close when you run into market challenges or overruns, and a transparent, entertaining sharing of the frustrations, triumphs, and lessons learned from over 30 years of personal experience. I challenge you to read the introduction and be able to put the book down. It’s that good.”

    Scott Tibbitts, Founder/CEO, Starsys Research Corporation

  • 02 - "Blind Spots: Why Product Development Projects Miss Their Targets” captures what most new products books miss–why brilliant teams still miss their targets. Paul Streit gives a framework to deliver what matters, on time and on budget."

    Armen Askijian, CTO, Airbus U.S. Space & Defense

  • 03 - “Management problems during product development can result in missing the mark with customers and overrunning cost and schedule. Paul Streit shares his over 30 years of product development experience in this easy-to-follow, practical book to give you the knowledge and tools you need to avoid typical problems and run a successful project.”

    Jim Voss, Colonel, U.S. Army Ret., NASA Astronaut

About the Author

A portrait photo of Paul Streit, the author of "Blind Spots: Why Product Development Projects Miss Their Targets," and the founder of consulting firm Targemetrics LLC, which helps clients hit their new product market, schedule, and cost targets.

Paul Streit is a product development expert who helps organizations build the right products, right the first time. He has led new product initiatives across four high-tech industries, ranging from early-stage startups to billion-dollar enterprises and teams of more than 1,000 people.

Paul specializes in uncovering the hidden causes behind product failures, delays, and cost overruns—and showing leaders how to avoid them before projects miss their targets. His work spans both one-of-a-kind innovations and high-volume, mass-market products.

He holds degrees in biomedical and electronics engineering from Duke University and an MBA from the University of Miami. Paul is the author of Blind Spots: Why Product Development Projects Miss Their Targets.

Paul spends his free time traveling, skiing, sailing, reading, and occasionally relearning how to land a small plane. He and his wife live in Denver, Colorado, with their adorable dog, who rules the house.

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Speaking

Paul Streit explains why new products often miss their market, schedule, and cost targets – and what leaders can do to improve outcomes with clear insights. Targemetrics keynotes are designed for audiences that want practical, analytical frameworks, not buzzwords.

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FAQs

  • Most teams already use strong processes. The problem isn’t methodology – it’s visibility. Agile and lean focus on execution and flow. Targemetrics identifies decision risks, assumptions, and uncertainties that determine whether execution succeeds.

  • Some uncertainty is inevitable. Unnecessary surprises are not. Targemetrics helps teams identify where uncertainty matters most, earlier, so decisions prevent market failures and overruns rather than reacting to them.

  • Most metrics show outcomes after they happen. Targemetrics focuses on early risk signals that reveal trouble before projects miss their market, schedule, or cost targets.

  • It’s not for organizations that believe product and project management can prevent development projects from missing their targets. They can’t, because most development plans falsely assume a level of determinism that rarely exists. Targemetrics is best for leaders who want clear insights in the presence of uncertainty, not unjustified optimism and false assumptions.

  • Engagements vary, but generally involve helping you apply the Targemetrics framework to identify hidden blind spots that cause chronic development project market, schedule, and cost issues.

  • No, not at all. The metrics and analytical techniques are designed for real-time use by development teams and leaders as they complete work and make decisions. Targemetrics accelerates better outcomes by focusing attention on hidden risks based on false assumptions and unjustified optimism, and prevents rework and late changes that consume far more time than early analysis.

  • Our services are any of these, depending on your needs. Some teams seek guidance on managing critical resource bottlenecks, reducing bureaucratic delays that slow projects, reversing sales declines, or identifying customer needs, among many other applications. Other prefer to build internal understanding through training or workshops and then apply Targemetrics on their own.

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